Content Marketing Manager
GEEIQ
Marketing & Communications
London, UK
Posted on Dec 3, 2025
A bit about us
Go Virtual with GEEIQ - we’re the data platform helping brands like Walmart, Gucci, L’Oréal and Porsche navigate, measure and grow across virtual worlds. Think Ralph Lauren in Fortnite or Elton John in Roblox, that’s where we come in.
Based in London, our 40-person team combines platform data and human expertise to help the world’s biggest brands navigate this new marketing frontier. We believe the metaverse hype is over; brands now demand measurement, attribution and real ROI. That’s what we deliver.
Every idea is valued here - we’re collaborative, curious and ambitious, shaping how brands Go Virtual with confidence.
The role
This role sits at the heart of our 2026 marketing strategy. You will own our long-form and strategic content output, helping us strengthen GEEIQ’s industry authority while supporting Sales, Product and PR initiatives. You’ll work across the business to turn data, product developments and market trends into compelling content for senior brand marketers.
Alongside this, you’ll play a light supporting role in social by adapting your content into social-ready formats and contributing to our channel output.
- Application Deadline
- January 02, 2026
- Department
- Marketing
- Employment Type
- Permanent - Full Time
- Location
- London
- Workplace type
- Hybrid
- Reporting To
- Hayley Strang
Key Responsibilities
Own Long-Form Content (Core Focus)
Lead quarterly flagship reports and data-led industry analyses
- Produce micro-reports, insights pieces and evergreen content for Sales and ABM
- Turn complex platform data into accessible stories for senior marketers
- Support Product with content linked to launches and feature positioning
Produce Short-Form Content
- Write blogs, trend commentary, customer stories and product content
- Create content that feeds into social, campaigns and PR
- Maintain a consistent stream of high-quality thought leadership
Own the Newsletter
- Plan, write and manage the company newsletter
- Optimise cadence and structure to maximise engagement
Light Comms Support
- Draft statements, commentary and thought leadership for external use
- Support PR partners with narrative direction and content assets
- Ensure consistency across messaging, reports and external comms
Social Media Support (Light Ownership)
- Adapt long- and short-form content into social-ready formats
- Draft posts and support scheduling (full social strategy not required)
- Work with the Marketing team on content planning and amplification
Cross-Team Alignment
- Work with Marketing Ops on campaign-aligned content
- Support Sales with outreach materials and ABM assets
- Partner with Product on messaging inputs and feature storytelling
- Work with Insights to identify key trends and stories for content
Skills, Knowledge and Expertise
What you need to succeed in this role
- Proven B2B content marketing experience, within a SaaS organisation
- Confidence leading long-form content production and giving input into the overall strategy (reports, whitepapers, insights)
- Excellent writing skills across editorial, product and short-form formats
- Ability to interpret data and turn it into compelling stories
- Experience working with senior marketing audiences
- Strong organisational skills and the ability to manage multiple content streams
- Experience with newsletters and CRM tools (e.g. HubSpot)
- Understanding of SEO fundamentals and the utilisation of this for content writing
- A proactive approach to using AI tools to enhance content research, ideation, and production efficiency
Nice to have
- Basic design ability (formatting content, simple social graphics, using templates)
- Experience drafting executive commentary
- Familiarity with PR fundamentals
- Understanding of gaming, virtual worlds or digital marketing trends
- Understanding of product and customer marketing principles
Benefits
- Be part of shaping the future of the GEEIQ platform by leading and empowering our engineering team.
- Work at the intersection of technology and product, enabling global brands to measure success in gaming and immersive spaces.
- Join a collaborative, fast-moving environment where your leadership will directly impact product performance, client outcomes, and team growth.
- GEEIQ Day - 1 extra day of paid leave per year on top of annual leave allowance
- Regular Socials - paid socials
- Flexible Hours - core business hours 10am to 5pm
- 2 days WFH - every Wednesday & Friday
- Remote Working - 5 additional days per year (can be used to WFH or for International Working)
- Cycle to Work Scheme
About GEEIQ
GEEIQ is a data platform and insights provider that enables some of the world's biggest brands to navigate virtual worlds like Roblox and Fortnite. We empower brands of every shape and size to create long-term, data-led virtual strategies that enrich the experience of untapped virtual communities, grow addressable audiences, and create sustainable revenue streams in this new marketing and communications vertical.
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